Reseller Gold Mine

I've created my first reseller package. 8 powertool video tutorials for the internet marketing beginner can be found at

www.internetmarketing101forbeginners.com/

and

www.internetmarketing303.com

Check it out!

Mobility Equipment

The power wheelchair products are witnessing some amazing offers. Some of the discounts can reach 80%! I have grouped them under various price ranges for easy comparison:

www.powerwheelchairunderusd3000.blogspot.com

www.powerwheelchairunderusd2000.blogspot.com

www.powerwheelchairunderusd1500.blogspot.com

Basic Marketing Principles

Some marketing principles :

#1 - Always pick a targeted, narrower market.
#2 - Focus on how you can dominate your niche.
#3 - A brand does not cost you millions to build, but youmust give your customer something to believe in.
#4 - You must have a long term vision for your marketingefforts.
#5 - Never compete on price.
#6 - Being a loss leader requires long-term staying power.
#7 - If your customers don't like your message, they maynot like you.
#8 - Marketing results are emotion-driven, not logic-driven
#9 - Just because you are short on time does not mean youcan't get results. Marketing results are always time-bound.
#10 - Marketing support is more important than marketingitself. Don't underestimate the power of marketing support.
#11 - Niche positioning is part of branding.
#12 - The unique selling point (USP) is something thatsupports brand position.
#13 - Your promotional message must cover multiple media.
#14 - A marketer is like MacGyver: you use everything inyour power to achieve an outcome.
#15 - Always ask the market, and you will be profitable.

Emotional Motivator 2

The second Emotional Motivator is Love. It is also the need to connect, socially, emotionally, sexually. This is a powerful motivator because of the fact that we are becoming more and more disconnected from one another. We now have more ways to connect with one another than at any time in history, yet at the same time we are also a socially disconnected society.

When you clearly demonstrate how your product or service offering can help connect people, you're more likely to have a winning marketing piece.

Emotional Motivator 1

The first Emotional Motivator is Fear. People will take action when they fear the consequences of not taking action. The more fear you can build into your advertising, the more response you will receive for your marketing efforts.

Scarcity marketing is a prominent example. It is based on the fear of missing out on something that you're offering. When you limit your offer either by time, quantity, or some other factor, you are leveraging on this fear.

5 Emotional Motivators

Emotional Motivators must be employed in every contact point with prospects. Press their emotional button to help them make their buying decision.

Emotional Motivator 1 - Fear

Keyswords :-

- Don't miss out
- Don't be left out
- Only a limited number will be sold
- Protect
- Secure
- Ends soon
- Won't last
- Supplies are limited
- Only 24 hrs to take advantage
- Only 10 people will be accepted
- Missing out could cost you

Emotional Motivator 2 - Love (Connection, Sex)

Keyswords :-

- Join us
- Network with others
- Meet people just like you
- Be a part of
- Connection
- Meet your soul mate
- Relationship
- Intimate
- Seductive
- Sensual
- Sexy

Emotional Motivator 3 - Freebies & Bargains

Keyswords :-

- Free
- Free offer
- Free trial
- Free bonus
- No cost
- Half price
- Save
- Sale
- Prices slashed
- 24 hr sale

Emotional Motivator 4 - Effortless Moneymaking

Keyswords :-

- Make money while you sleep
- So easy even a fifth grader can do it
- Make one sale, get paid again and again
- Effortless
- You could win
- Enter to win
- Nothing to do
- We do it all for you
- Your computer does all the work

Emotional Motivator 5 - Making dreams come true

Keyswords :-

- Live your dream
- Own the house of your dreams
- Meet the man/woman of your dreams
- The solution you have been dreaming about is here
- You can have it all
- You don't have to wait to retire
- Run your business from the beach
- Turn your dreams into reality

Building Online Credibility

Credibility is defined as the quality or power of inspiring belief. In the arena of internet marketing, credibility is vital.

The first step toward building online credibility is to ‘choose your fight’. Avoid clashing with the established internet super markerteers. Narrow your market by choosing a sub-niche.

The credibility that you can build be offering a free report to be given away for free on your website is an invaluable asset. A report of 10 to 12 pages should suffice. Relevant tips :-
- You need an attention getting headline
- Your report should contain vital and timely information, but not all of it
- Use bold type for sub-titles and make your point in one paragraph; never more than 2 paragraphs
- Include links to products that you are selling that will provide more information on subject matters covered in the report
- Include links to potential joint venture partners and make sure they receive a copy of your report

Publishing your e-zine and submitting them to e-zine directories is a great way to build your online credibility. However, understand that it is a very time consuming ongoing project.

Writing and marketing articles on your niche topic is one of the best, fastest and free way of gaining online credibility. Relevant tips :-
- Your articles must have an attention grabbing title that include the keywords for your niche market
- Your articles must have an attention grabbing first sentence of the first paragraph
- Your articles must be rich in keywords for your niche market
- Your articles must have contain pertinent and timely information that your readers find value in
- Your resource box must contain your full name, contact details, copyright information, and links to your website

The internet is all about information. No matter what your niche market is or what product or services you are selling, you are selling information along with it.

Branding is one of the most effective way first achieving and then leveraging on your credibility on the internet. You can either create a logo or use your own name.

Write and submit e-books to e-book directories. Allow them to be downloaded and redistributed. Your URL should be on the title page and every page of the e-book.

Niche interest forums is another source pool; but careful not to charge in and immediately advertise though… you will more likely than not be banned!

Do not be shy to ask for testimonials and permission to quite them. These word of mouth advertisements are priceless!

Attend seminars to network and enhance visibility.